TPL Logistics Launches “Rider”

Karachi, May 06: TPL Logistics has launched ‘Rider’ – an end-to-end digital logistics solution that allows businesses to deliver products to their customers using precise, faster and smarter technology.

According to a statement issued by the company, businesses will get visibility and control over their delivery processes simply through the single click of a button. Rider extends the shopping experience to the point of delivery, giving customers convenience and flexibility, all without ever having to step foot in a brick and mortar store.

“This last mile delivery product is the first one in the TPL Logistics suite which we have launched after a successful pilot project in which optimization targets were achieved sooner than expected,” said The CEO and Founder of Rider, Salman Allana.

“Rider will combine technology with ground operations to shake up existing delivery services, fix a broken supply chain and change the way in which we operate,” he added.

Currently, it is estimated that only 75 percent of all deliveries reach the correct destination in the allocated time, causing huge losses for courier companies and businesses. During peak sales, backlogs can be up to 30 days long.

Existing delivery service providers in Pakistan manage the entire process manually. Legacy hub and spoke networks are not built for today’s last mile demands, and, with the rise in e-commerce the rules of the game have changed. The rider has automated the entire process, from order creation to delivery, making backlogs and errors a thing of the past.

“Rider is currently a B2B service and our target customers are online marketplaces and retailers. However, the technology and operations are set up to scale, so expansion into multiple verticals will be a natural next step,” said Salman.

“With the use of data, Rider will disrupt the conventional delivery processes. This includes route optimization algorithms based on latest addresses, roads, and traffic data that allow us to deliver faster, better and with accuracy,” he said and added that items can also be delivered straight to a phone’s GPS location, with a live-tracking service.

“Integration with online stores and marketplaces will allow us to manage and monitor the entire delivery process with a single click, creating a seamless experience for both businesses and customers. And the best part is that we can do it all with speed,” said Salman.

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