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#RideForChange

Brand spectrum wins 2023 gold dragon for pepsi’s #RideForChange

Islamabad, November 15, 2023 : Brand Spectrum received international recognition from the Dragon of Asia Awards 2023.  The agency earned the topmost honor of a Gold Dragon in the category of ‘Best Event or Experiential Marketing Campaign’ for its outstanding execution of client Pepsi Cola International Pakistan’s impactful #RideForChange campaign. “This award serves as a…

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worldwide gas tariff

Younus Dagha for providing gas at cost to industries, ending cross-subsidization

Karachi, November 15, 2023 : Provincial Minister for Revenue, Industries and Commerce Muhammad Younus Dagha has said that worldwide gas tariff for industries is subsidized while the residential consumers are subjected to higher cost but unfortunately, in Pakistan, the industries are subsidizing all other sectors which is purely against international best practices.  “Structural changes in…

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Pakistan pacers

‘Shaheen Afridi and Haris Rauf were specifically groomed for T20 cricket, not ODIs

Former fast bowler Aaqib Javed expressed his thoughts on Pakistan pacers Shaheen Afridi and Haris Rauf in the aftermath of the Green Shirts’ exit from the ongoing ICC Cricket World Cup 2023 in India. It is noteworthy that Shaheen Afridi and Haris Rauf have faced scrutiny for their disappointing showings in the current 50-over tournament….

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