Karachi, 12th May, 2020: Striving to build awareness on the importance of wearing masks, JS Bank along with its implementing partner, the Mahvash and Jahangir Siddiqui Foundation has launched an innovative #MakeaMask Campaign to encourage people to make their own mask and receive free health insurance.
As the lockdown eases and people return to daily life, the need for health and safety precautions is paramount. This social drive is uniquely positioned as it caters to the need of the people at this critical time.
All one has to do is visit JS Bank’s social platforms, view mask making instructions, make a video of themselves making the mask and then WhatsApp it to JS Bank at 0348 7003000 by 31st May to receive their free health insurance. The submissions will also be entered into a lucky draw with best video submissions to receive a special prize.
‘As a responsible financial institution, JS Bank is committed to supporting the society in the fight against COVID-19. We feel we need to inculcate a culture of self-help, where people are able to take effective action to safeguard their own health.’ said Basir Shamsie, President & CEO, JS Bank.
Committed towards its role as a catalyst towards the progress and prosperity of Pakistan, the Bank hopes to continue this journey of impact and will support Pakistan’s journey during these trying times.
