Lahore, November 15, 2023 : The Pakistan Cricket Board (PCB) announced the appointments of Shan Masood and Shaheen Shah Afridi as captains for Test and T20I formats, respectively. Addressing X, formerly Twitter, the PCB announced the Test and T20I team captains. “Introducing our leaders: [Shan Masood] named Test captain, and [Shaheen Shah Afridi] to lead…
Karachi, November 16, 2023: As the concept of Mobility-as-a-Service gains momentum across the world, public transport users in Pakistan are increasingly looking ahead to an interconnected, unified digital service that allows them to plan, book, and pay ahead of time for all modes of transportation, according to a study by Visa, the world’s leader in digital…
Islamabad, November 15, 2023 : The Federal Cabinet has granted approval to amendments in the Hajj Policy 2024, allowing children below the age of ten to be eligible for performing Hajj. Under the leadership of Caretaker Prime Minister Anwaar-ul-Haq Kakar, the Federal Cabinet has also resolved to return the unused quota from both government and…
Karachi, November 15, 2023 : In a significant development for Islamic finance, Meezan Bank, Pakistan’s leading Islamic bank has joined hands with SAFCO Microfinance Company Private Limited (SMCL) to establish its inaugural Islamic microfinance branch, operating under the brand name ‘Yaqeen’ in Hyderabad, Pakistan. This milestone reflects the collaborative effort between the two entities, with…
Islamabad, November 15, 2023 : Brand Spectrum received international recognition from the Dragon of Asia Awards 2023. The agency earned the topmost honor of a Gold Dragon in the category of ‘Best Event or Experiential Marketing Campaign’ for its outstanding execution of client Pepsi Cola International Pakistan’s impactful #RideForChange campaign. “This award serves as a…