KARACHI, 09 December 2024: In a significant step towards bridging the gap between academia and industry, Habib University has entered into a strategic partnership with L’Oréal Pakistan, marked by the signing of a Memorandum of Understanding (MoU) during a ceremony at L’Oréal’s head office in Karachi.
This collaboration aims to support university students in becoming career-ready by providing them with direct exposure to real-world industry practices and skill-building opportunities. The initiative aligns with Habib University’s Career Curation Program and complements L’Oréal’s L’Oréal For Youth (L4Y) initiative, which is focused on youth development.
Speaking about L’Oréal’s role as “Habib University’s Partner in Shaping Futures,” Mr. Qawi Naseer, Country Managing Director of L’Oréal Pakistan, expressed enthusiasm, stating, “We are excited about this partnership and its potential to boost youth employability, creating meaningful employment opportunities for the younger generation. The integration of this partnership into L’Oréal For Youth ensures that it is specifically designed to offer young minds the tools they need to innovate and drive Pakistan’s economy forward.”
The three-year agreement will see L’Oréal Pakistan provide students with valuable insights into transitioning from academia to the professional world, covering industry expectations and essential professional skills. As part of the initiative, students will have the opportunity to visit L’Oréal’s head office, participate in career development seminars, receive mentorship, engage in CV-building and mock interview sessions, and interact with industry leaders. There will also be potential collaborations for final-year projects and opportunities to provide feedback on curriculum development to integrate practical knowledge.
Ms. Yasmeen Bano, Vice President of Habib University, highlighted the importance of this partnership, saying, “As technology evolves rapidly and job market demands increase, it is essential to equip our students with hands-on experience and industry knowledge. This collaboration with L’Oréal Pakistan offers our students a unique opportunity to connect their academic pursuits with the professional world. Working with an industry leader who is committed to preparing Pakistan’s youth for the future is something we take great pride in.”
As part of this commitment, L’Oréal Pakistan has extended opportunities for internships, projects, and full-time roles to Habib University students, particularly through Brandstorm—L’Oréal’s prestigious international innovation competition where student teams address real-world challenges in the beauty industry. Through such initiatives, L’Oréal is not only building a legacy of community impact but also nurturing future leaders equipped to tackle both local and global challenges with creativity, resilience, and a focus on sustainable growth.
