Karachi, March 12, 2021: The Global Memon population consisting of 1.8 millionMemons in South Asia and Africa will be getting their Business News from Pakistan covered in “Vyapar Samachar”.
The daily news roundup will be available in Memoni language on RINSTRA’s digital platform. TNN and RINSTRA are also producing a business show with the community’s business leaders featured in the weekly show “Vyapar Mukhiya”.
The weekly one on one show, highlights the professional and personal struggle of business leaders in the Memon community. Vyapar Samachar/Mukhiya include great stories of inspiration for the youth to follow the footsteps of the great minds of our times.
Pakistan’s most prominent entrepreneurial community is the Memon Community. It has been admired for its business acumen, enterprising spirit, grit and patience, honesty and philanthropic inclination.
The community is involved in multiple businesses including, Textile, Banking, Shipping, Fertilizer, Chemical, Food, and Power & Oil. The Business News “Vyapar Samachar” aims to represent the Memon community in Pakistan particularly and in South Asia and Africa in general, which plays a key role in business environment of Pakistan.
Sattar Habib, Founder and Chief Executive Officer, Television News Network (TNN) said “It was my dream to start the First Memon News Channel in the World and with this partnership we have laid the foundation stone for this unique genre of information to originate from Pakistan.” He further said, “With news in Memoni language, we are serving the global Memon community.
This will enhance regional integration, understanding across borders and a sense of belonging with each other. The business news will encourage credible and timely news flow to the global citizens of the community. The initiative of RINSTRA will not only spread the news but will also create better understanding about the business environment among the business communities that want to do business and trade with Pakistan.”
Dr. Adil Akhtar, Co-founder and Chairman of RINSTRA and Vice President DICE Foundation USA said, “the mission of RINSTRA is to promote the entrepreneurial culture in Pakistan, the best way to do so is to engage and showcase of the success stories from Pakistan, depicting the true entrepreneurial spirit of the Pakistani dream, ‘work hard, be consistent, show resilience and move forward’, through Vyapar Smachar and Vyapar Mukhiya, RINSTRA, aims to share stories of these business leader in their own language and culture.”
Amir Jahangir, the Co-Founder and Chief Executive Officer of RINSTRA said, “Pakistan has great stories to tell the world, it is not just the politics and the war on terror related issues that occupy the global news space in the context of Pakistan, but a country of more than 220 million people has more to do with its people, culture, business, finance and economic development related issues. We are confident that “Vyopar Samachar” will become to torch bearer of Pakistan’s economic agenda first within the business community and then across the globe.”
