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KARACHI, August 19, 2026: Onic has marked its third anniversary, celebrating three years of redefining Pakistan’s digital telecom experience with a focus on freedom, convenience and innovation.
Launched on August 14, 2023, as Pakistan’s first fully digital, app-based telecom brand, Onic built its identity around the concept of “Azaadi” by aiming to simplify the traditional telecom experience.
Over the past three years, the company has introduced an app-first customer journey covering onboarding, payments, plan management and customer support. It has also maintained a fully digital payment ecosystem, with all payments made online, along with features such as pin-less payments and auto-renewals.
Onic has introduced simple monthly plans, long-term and group-sharing options, as well as a loyalty and rewards programme. The company says it has recorded the highest eSIM and port-in penetration in its category and maintained an ARPU more than twice the industry average since 2024.
The company has also expanded its technology portfolio with Onic AI, powered by GPT-5.1 and Gemini, Onic AI Assist and the rollout of 5G services.
Speaking on the occasion, Omer Bin Tariq, Country Head of Onic Pakistan, said the company chose Independence Day for its launch because freedom was central to its vision. He said Onic would continue using technology and innovation to deliver simpler, smarter and more empowering experiences for customers.
As it enters its fourth year, Onic said it will focus on strengthening its digital ecosystem through new technologies, partnerships and customer-focused services while continuing to redefine Pakistan’s digital telecom sector.
