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KARACHI, July 30, 2026: Zindigi, powered by JS Bank, has won the Public-Private Collaboration of the Year Award from the Tech Advisory Forum (TAF) Pakistan for its contributions to Pakistan’s digital transformation and public sector innovation.
TAF Pakistan recognized the digital financial platform for using technology to modernize public services, promote innovation, and support the country’s Digital Pakistan agenda.
Zindigi said it has partnered with the State Bank of Pakistan (SBP), the Capital Development Authority (CDA), and the Metropolitan Corporation Islamabad (MCI) to roll out several digital initiatives.
These include digitizing public parking systems, introducing smart airport payment solutions, enabling cashless Sunday bazaars and digital cattle markets, expanding digital government payment systems, and increasing the adoption of Z Pay Raast QR payments.
Mohsin Khan, Head of Merchant Channel & Retail Sales at Zindigi, said the company aims to simplify everyday experiences through seamless and inclusive digital solutions. He added that the award encourages the platform to continue developing technologies that improve public services and support a more connected Pakistan.
Over the past few years, Zindigi has expanded its presence as a digital financial platform by introducing technology-driven payment solutions across both the public and private sectors.
The company said the recognition reflects its commitment to accelerating financial inclusion, supporting digital payments, and advancing Pakistan’s digital economy.
